In my design concept, I aimed to highlight Project HOME's impact on the community, which inspired the central themes of unity and the concept of weaving for the logo design. I selected colors based on their original palette but adjusted them to be more vibrant and inviting, offering a fresh yet familiar feel. By utilizing black-and-white imagery across my posters, Instagram posts, and campaign video, I established a cohesive visual system that balances simplicity with the chosen color palette, ensuring a unified and consistent brand identity.
Typography | Animation | Video Editing
You can access the figma prototype here:
